Aia Amare

Aia Amare is an English-language VTuber and performer known in the virtual entertainment and music industries. With a growing presence on YouTube, Aia blends live streaming, singing, and variety content to engage a dedicated global audience. As a virtual character created under the NIJISANJI EN banner, she offers brands innovative ways to connect with fans through music, interactive broadcasts, and merchandise collaborations.

  • Release Date:

    2022

  • Language:

    English

  • Role:

    VTuber, Singer/Vocalist/Idol, Influencer

  • Country:

    Japan

  • Gender:

    female

  • Industry:

    Entertainment, Music

Who is Aia Amare?

Aia Amare is an English-language VTuber and performer affiliated with NIJISANJI EN as a member of the ILUNA wave. She is presented in-character as an angelic maiden from Heaven whose gentle appearance hides a mischievous, playful personality. Aia debuted with ILUNA in July 2022 under the NIJISANJI umbrella operated by ANYCOLOR.

Aia blends streaming, singing, and variety content while operating primarily from Japan and presenting in English. Her character profile and public introductions emphasize a cheeky, teasing tone paired with sincere moments of creativity and performance.

Visual Style and Aesthetics

Aia is visually styled as a pale-haired, light-eyed character with distinctive glasses and a braided element in her hair. Her standard look mixes soft, celestial motifs with playful details that underline the contrast between an angelic visual and a mischievous persona.

Her wardrobe and alternate outfits have ranged from casual and thematic stage looks to specialty costume releases tied to anniversary art and merchandise, emphasizing outfits that pair well with music and livestream visuals.

Persona & Content

Aia Amare's on-screen persona is mischievous, teasing, and often self-awarely dorky. She frequently banters with fellow members and chat, mixing lighthearted bullying with sincere engagement and humor.

Her fan community uses affectionate nicknames and emotes that echo the angelic motif, and she cultivates a warm, interactive relationship with viewers through recurring segments, lore drops, and community-driven streams.

Content Type & Format

Aia Amare's content centers on live streaming on YouTube, where she hosts multi-hour debut and milestone streams as well as regular gaming and variety broadcasts. Her videos and livestreams include game playthroughs, free talk sessions, and special event premieres that build on [Influencer Name]'s personality and lore.

She also produces music and singing content with the ILUNA unit and solo releases, appearing in music videos and vocal performances. Music and performance pieces appear alongside livestream highlights and short-form clips on her channel, reflecting both [Influencer Name]'s content and her role as a singer and idol.

Beyond live shows and music, Aia runs creative streams such as drawing sessions, ASMR-style broadcasts, and themed format streams that showcase [Influencer Name]'s personality. She maintains presence on social platforms to announce streams, share art and updates, and interact with fans.

Aia Amare Collaborations and Campaigns

Let's Get It Started: NIJISANJI EN ILUNA — Aia Amare participated as a vocalist in the ILUNA debut single released at the group's launch in July 2022. The debut campaign featured a music video and coordinated premiere streams featuring the ILUNA members and original production by established music producers.

ILUNA 2nd Anniversary: NIJISANJI EN x ILUNA Merchandise — In 2024 NIJISANJI EN released a coordinated ILUNA anniversary merchandise line that included member-produced or member-themed items such as an Aia Amare book-shaped pouch and group acrylic goods, timed to the unit's anniversary and sold through official NIJISANJI stores.

ILUNA 3rd Anniversary: Global Merchandise Launch — The ILUNA unit celebrated its third anniversary with globally released commemorative merchandise in 2025, featuring new illustrations of the members and multiple collectible formats that paired with promotional visuals and store listings.

Creator and Affiliation

Aia Amare is part of the NIJISANJI project run by ANYCOLOR, appearing within the NIJISANJI EN branch and represented as a member of the ILUNA wave alongside other EN talents.

Narrative & Trivia

Aia's character lore positions her as an angelic observer with a fondness for mischief; her commonly noted birthday is May 27 and her fanbase is known by a community nickname that echoes her angel motif. She is presented with a light, performative backstory that supports music and variety activity.

Comments

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