Dagny.gram

Dagny is a CGI model and virtual personality known in the luxury fashion and metaverse industries. With a growing presence on Instagram and participation in AR and virtual runway events, Dagny connects with fashion-minded, digitally native audiences. Created using advanced 3D and CGI techniques, she offers brands innovative ways to engage through digital fashion storytelling and immersive virtual experiences.

Release Date:

2018
Language:

English
Role:

Model, Influencer, Brand Mascot/Ambassador
Country:

United Kingdom
Gender:

female
Industry:

Fashion, Entertainment, Metaverse & Virtual Worlds

Who is Dagny?

Dagny is a CGI model and virtual personality represented by The Diigitals Ltd. She was introduced by the agency in 2019 as part of its roster of digital models and is presented as a high-fashion, metaverse-ready character who operates at the intersection of fashion, entertainment and virtual worlds.

Creator & Studio

Dagny is a creation of The Diigitals Ltd, a digital modelling agency founded by British visual artist Cameron-James Wilson. The agency produces fully computer-generated talent for editorial work, brand campaigns and metaverse experiences and positions its characters as digital partners for fashion and tech clients.

Visual Style and Aesthetics

Dagny’s imagery follows a high-fashion editorial aesthetic: polished CGI portraits, dramatic lighting and couture styling. Her look is consistently presented in luxury-fashion contexts, often paired visually with other Diigitals models to create glossy magazine-style spreads and virtual runway looks.

Styling for Dagny ranges from classic couture moods to futuristic, metaverse-forward ensembles. Photographic compositions emphasize sculpted form, refined makeup and carefully curated fashion pieces to position her as a digital supermodel in luxury and virtual fashion storytelling.

Content Type & Format

Dagny’s content is primarily visual and editorial. She appears in staged CGI photo shoots and fashion stills that mirror magazine editorials, and those images are shared across social platforms and in digital portfolios.

Her work includes short-form video and metaverse film formats for immersive projects and branded films. These pieces are used to showcase clothing and environments that would be difficult or impossible in traditional shoots, and they are presented as runway-style clips, fashion films, and animated lookbooks.

Dagny’s social presence centers on image posts and edited video content designed for platforms like Instagram, plus participation in AR and virtual runway events. Dagny’s personality in captions and campaigns leans toward confident, fashion-forward narration that supports brand storytelling and luxury positioning.

Dagny Collaborations and Campaigns

KFC Virtual Ambassador Campaign: KFC x Dagny. In 2019 Dagny appeared alongside brand-created virtual characters in social activations by KFC. The collaboration used edited image and story-style content to place Dagny in playful influencer-style posts alongside the brand’s virtual ambassador.

S Moda Cover Feature: S Moda x Dagny. In December 2019 Dagny was featured on a magazine cover presentation for S Moda. The appearance positioned her within a traditional fashion editorial format rendered in CGI and distributed as a visual cover story.

Noctis Magazine Editorial: Noctis x Dagny. In 2021 Dagny was presented in an editorial collaboration for Noctis magazine, where she fronted digitally stylised fashion imagery. The work highlighted digital clothing and imaginative virtual environments, pairing Dagny with bespoke digital styling.

ELLE Metaverso and Louis Vuitton Film: ELLE x Harper's Bazaar x Louis Vuitton x Dagny. In 2022 Dagny took part in a metaverse fashion film project produced in collaboration with ELLE and Harper’s Bazaar to showcase Louis Vuitton designs in virtual cityscapes. The project used cinematic CGI sequences and editorial imagery to present luxury garments in an immersive digital narrative.

Mercedes Benz Studio Feature: Mercedes Benz x Dagny. In 2021 Dagny was featured in a studio presentation linked to Mercedes Benz, appearing in fashion-forward visuals created for brand and editorial display. The material combined studio-style CGI photography with branded storytelling.

Michelob Ultra Social Activation: Michelob Ultra x Dagny. In 2021 Dagny appeared alongside other Diigitals characters in a social activation for Michelob Ultra, using stylised CGI imagery and posts to support the brand narrative.

Technical Details & Media Presence

Dagny is produced through 3D and CGI pipelines developed by The Diigitals and their creative collaborators. Her work has been used in AR activations, virtual runway presentations and fashion films that showcase digital clothing and immersive environments.

She has been featured in fashion editorial outlets and agency portfolios, frequently presented alongside other Diigitals models in curated digital campaigns and magazine-style projects.

Brand Fit & Target Market

Dagny is positioned for luxury and fashion brands, lifestyle and entertainment partners, and metaverse or virtual-world projects. Her audience is fashion-minded and digitally native, making her a fit for campaigns that emphasize visual storytelling, digital fashion, and innovative brand experiences.