Fumi (VTuber)

Fumi is a Japanese VTuber known for her engaging livestreams on YouTube as part of the NIJISANJI roster. With a playful and witty fox goddess persona, Fumi connects deeply with her community through interactive gaming, hobby content, and casual talk sessions. As a virtual character using 2D Live2D modeling, she offers brands innovative ways to engage audiences in the gaming and entertainment markets.

  • Release Date:

    2019

  • Language:

    Japanese

  • Role:

    VTuber, Influencer

  • Country:

    Japan

  • Industry:

    Entertainment

Who is Fumi (VTuber)?

Fumi is a Japanese VTuber and member of the NIJISANJI roster. She debuted in October 2019 as part of a trio sometimes referred to as Orihimeboshi and streams primarily in Japanese on YouTube.

Background & mission

Fumi’s character is presented as a fox goddess enshrined at a shrine who has been a shut‑in for decades. Her persona mixes playful sarcasm with dry humor, and she often leans into nostalgic or old‑fashioned mannerisms as part of her charm.

Fans call themselves Fumi‑min and use a bookmark emoji as her fanmark. Her streams emphasize friendly, community‑driven entertainment: chat, longform playthroughs, and hobby content that invites viewer participation.

Creator & studio

Fumi is affiliated with NIJISANJI, the talent project run by AnyColor. Her original character art and costume work is credited to illustrator Yuzuki, who is known online by the handle yuzuyu7cat.

Visual style and aesthetics

Fumi uses a 2D Live2D model with fox ears and a tall, elegant silhouette; official profiles list her fictional height around 176 centimeters. Her visual palette favors warm yellows and soft neutrals, and she frequently appears in outfits that blend shrine motifs with contemporary fashion.

Content Type & Format

Fumi’s primary content format is livestreaming on YouTube, where she runs long chat sessions, gaming streams, and hobby broadcasts. Many streams are uncut archives that emphasize real‑time interaction with viewers and extended talk segments.

Her content themes include free talk and game playthroughs, singing and cover songs, and model‑building hobby streams—particularly Gunpla and discussions about mecha. These formats let Fumi blend casual conversation, performance, and hands‑on hobby demonstrations.

Fumi’s social tone is wry and playful: she balances teasing banter with sincere moments, and she uses her personality to shape varied short videos, full‑length livestreams, membership‑only broadcasts, and fanclub posts on the official NIJISANJI fan platform.

Media & recognition

NIJISANJI opened an official fanclub for Fumi in October 2023, providing members with exclusive content and community features. She has also appeared in company events and large NIJISANJI festivals and stage programs, reflecting her role within the agency’s live and special event lineup.

Comments

How Fashion Brands Are Embracing Virtual Models

In recent years, the fashion industry has moved beyond traditional photography and casting. A new wave of virtual models—computer-generated influencers and AI-crafted avatars—has entered campaigns, redefining what it means to...

Dubai Unveils $1 Million AI Film Award to Redefine Global Storytelling

Dubai, UAE – August 27, 2025 — Dubai has launched the world’s first $1 million Artificial Intelligence Film Award, a groundbreaking initiative that aims to position the city as a...

Hannah James Faces the Future With Her Digital Twin

Fashion model Hannah James, 25, has spent a decade building her career in Los Angeles. This year, she made a bold move that could define the next chapter of modeling:...

Top Celebrities and Influencers Who Created Virtual Clones of Themselves

The world of entertainment and social media is moving into a new era—an era where celebrities and influencers are no longer limited by time, space, or even their physical presence....

Who Is the Highest-Earning Virtual Influencer?

Lu of Magalu, Brazil’s most famous digital personality, has become the world’s top-earning virtual influencer. In 2024, she made more than 2.5 million dollars—almost 40 times the yearly income of...

VTubers Are Shaping the Future of Entertainment

VTubers are online entertainers who use animated avatars instead of showing their real faces. These avatars can be anything from demons and witches to schoolgirls, and they’ve become a huge...