Hana Macchia

Hana Macchia is a VTuber and virtual streamer known in the gaming and music communities. With a growing presence on YouTube and Twitch, Hana has built a strong connection with audiences through longform gaming streams, casual talk, and engaging music content including karaoke and song covers. As a virtual character affiliated with NIJISANJI, she offers brands innovative ways to engage and reach fans with her warm, approachable persona and multicultural streaming in Indonesian, English, and Japanese.

Release Date:

2019
Language:

Indonesian, English, Japanese
Role:

VTuber, Influencer, Singer/Vocalist/Idol
Country:

Indonesia
Gender:

female
Industry:

Entertainment, Music

Who is Hana Macchia?

Hana Macchia is a female Virtual Liver affiliated with NIJISANJI, part of ANYCOLOR, Inc. She debuted with NIJISANJI in September 2019 and streams primarily in Indonesian, English, and Japanese.

Background & mission

Hana presents herself as a design student who created her VTuber persona to make a welcoming space where viewers feel comfortable and not alone. Her on‑channel greeting and friendly tone emphasize companionship during afternoon and evening streams.

Visual Style and Aesthetics

Hana appears as a two‑dimensional Live2D character with a warm, casual wardrobe and a recognizable hair accessory. Her visual presentation leans toward approachable, everyday fashion that complements her relaxed streaming tone.

Content Type & Format

Hana produces regular livestreams on YouTube and Twitch that include longform gaming sessions, chat streams, and archived VODs. Her schedule mixes gameplay, casual talk, and community interaction into multi‑hour broadcasts.

Music and singing are a recurring format: she often hosts karaoke and cover sessions, posts recorded covers and music clips, and participates in music segments tied to NIJISANJI programming. These videos appear alongside her live content on her YouTube channel.

Short clips, highlights, and announcements circulate on social platforms such as X, while longer materials remain on her YouTube channel and official NIJISANJI channels. Audience interaction is chiefly chat‑driven, with Q&A, requests, and collaborative streams with other talents.

Persona & Music

Hana's on‑camera persona is warm, encouraging, and lightly playful. She frequently frames streams as shared time for viewers to relax, study, or unwind together, and she uses music and singing to connect with her audience.

Her channel includes multiple song covers and karaoke streams, demonstrating her role as a vocalist in addition to being a VTuber and streamer. Music content is presented both live and as edited uploads.

Merchandise and Official Activities

Hana is represented in official NIJISANJI merchandising and appears in company events and programs. Official goods and character items are available through the NIJISANJI store and related event sales.