Ienaga Mugi

Ienaga Mugi is a Japanese VTuber known in the gaming and music industries. With a growing presence on YouTube and X, Mugi has built a strong connection with audiences through livestreams, song covers, and relaxed study-with-me sessions. As a virtual character affiliated with NIJISANJI, she offers br

Release Date:

2018
Language:

Japanese
Role:

VTuber, Singer/Vocalist/Idol, Influencer
Country:

Japan
Industry:

Entertainment, Music

Who is Ienaga Mugi?

Ienaga Mugi (家長むぎ) is a Japanese VTuber affiliated with the NIJISANJI project. She debuted in 2018 and presents a gentle, bookish persona who began streaming to make friends.

Her official profile describes her as a university first-year who loves eating, enjoys visiting museums and reading, writes novels as a hobby, and has notably poor eyesight. Her birthday is November 7 and her fanbase uses the name むぎのともだち.

Creator & studio

Ienaga Mugi is part of Anycolor Inc.'s NIJISANJI talent roster. Her character illustration was created by Takehana Note, an illustrator known for designing multiple VTuber characters.

Visual style and aesthetics

Mugi's design emphasizes soft, pastel tones and a cozy, casual look. She is commonly depicted with long blonde hair and a pink-and-white striped hoodie with paw-print motifs, earphones, and a relaxed, homely wardrobe that matches her calm, domestic image.

Content Type & Format

Ienaga Mugi's primary output is livestreams on YouTube, including long-format live chats and gameplay sessions. Her channel also features uploaded videos such as song covers and short music videos.

Mugi's content themes include gaming, relaxed study-with-me streams, music and singing, and quiet free-talk sessions. Ienaga Mugi's personality is bookish and introverted, which shapes the tone of her streams and videos toward calm, conversational interaction.

She engages fans through live chat, membership features, and periodic music releases and collaborative covers with other NIJISANJI talents. Updates and short announcements appear on X alongside her YouTube activity.

Narrative & trivia

Mugi has participated in group music projects with fellow second-generation NIJISANJI members and has released covers and a credited original song in her discography. Her character is often associated with a floral motif and a gentle, food-loving image.